Showcase your brand at the NEC in Birmingham

Whether you're launching a new product, growing an established brand, building awareness or driving sales, Mind Body Spirit gives you the chance to meet your customers face-to-face at the Mind Body Spirit Festival at the Birmingham NEC and become part of the UK's leading wellbeing community.

Meet your customers, not just your online reach 

Established in 1977, Mind Body Spirit is the UK's longest-running wellbeing festival, bringing together the people, ideas and brands shaping health, wellbeing and personal growth. 

Our festivals at Olympia London and the NEC Birmingham attract a combined annual audience of more than 25,000 engaged visitors, who come to discover, learn, connect and buy. 

And they come ready to spend time with the brands they discover:

  • 78% make a purchase at the Festival
  • 6 hours average visitor dwell time
  • 48% have attended before 
  • 15% are on their fifth visit or more 

Wellbeing isn't niche anymore. The UK wellness economy is worth around £200 billion, making it the fifth largest in the world. Now is the time to put your brand in front of this growing audience.

Almost half of our visitors specifically come to shop the Wellbeing Market, giving you the opportunity to put your products and services directly in front of an audience already interested in health, wellbeing and personal growth.

More than an exhibition, designed around discovery.

Your stand sits within a much bigger Festival experience, with bestselling authors, leading health experts, coaches, spiritual teachers and practitioners appearing across multiple stages.

Visitors can explore everything from Yoga, Breathwork and Sound Baths to Alternative Health, Midlife, Divination and Ceremonies, alongside hundreds of brands in our curated Wellbeing Market.

Whether you're selling products, launching something new or building awareness, your stand gives you the space to showcase what you do, meet potential customers and create lasting connections.

We'll help bring people to you, even before you exhibit 

  • 80,000+ active email subscribers
  • 95,000+ social media followers
  • Paid and organic social campaigns
  • PR and media partnerships
  • Exhibitor, presenter and wellness partnerships
  • Third-party ticketing and promotional partners including Red Letter Days and Moonpig

Satellite touring events across the UK and Ireland featuring names including Ruby Wax OBE, Paul McKenna, Deva Premal & Miten and Krishna Das

Our most recent London campaign reached 2.8 million people across paid and organic social media, with further investment planned for our 50th anniversary in 2027.

Be part of the next chapter 

Speak to the team

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